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Online video content has gained much popularity lately. There are millions of videos uploaded every day on various media channels. Ranging from business created videos for promotional purposes to everyday people films created for fan.
Today all the major social media sites that were not necessarily designed originally for video have introduced that feature. This shows how well videos have been appreciated across the board. However, YouTube remains the best channel that will get your content exposed to a larger audience.
Marketers have noted this growing video popularity and have made room for it in their marketing campaigns. According to statistics, 73-80% of people shopping online are likely to buy from a vendor after watching a video about the product hence the need to incorporate video product marketing.
Making a video will definitely increase sales because people trust more in the things that they can see rather than what they can’t see.
Once you have great video content you need to consider how many people are likely to see that video. Needless to say, if you don’t have a large following, your content won’t have as much better viewership as another channel loads of followers. You can buy YouTube views to help you improve chances for your content being seen by a bigger audience.
Check out these tactics that you can use to take advantage of this growing video popularity and boost your brand popularity as well as increase sales.
What should your videos cover?
Before you create video content, you need to understand your target audience in terms of what they want. This will direct the theme of your video towards solving their problem.
The content of your video should be driven by the needs of your audience. If you sale grocery in your store, let the content of your video feature what inspires your audience. You may conduct market research to find out what are your customers wants, then feature them in your videos.
Sometimes hiring a video content marketing expert may be necessary. Since the content of your video is the face of your business, you need to invest both your resources and time in coming up with something quality.
Improve your video thumbnails to increase viewership
YouTube marketing is all about knowing how to get people to watch your videos. Improving the quality of your thumbnails is vital in increasing the number of people who want to view your content.
Remember that people scroll down through their news feed and it will need creativity to attract their attention when they come across your videos. Your video may be awesome with great content but if the thumbnail is poorly designed, no one will watch it.
So, how do you create an eye-catching thumbnail? Adding color to your videos will help improve the quality of their appeal. Bright colors express boldness and will attract more attention. If you are including your face, let it show some emotions. People connect and react more to other’s faces subconsciously. So the happy look or surprised one will drive curious new leads to your channel.
Finally, don’t be too descriptive in your thumbnail, if your thumbnail is great people won’t even read your description. A simple title is all you need to complete your design.
Consider buying YouTube views
You have probably heard about buying YouTube views maybe from a friend or a colleague who has used the automatically provided views.
We all understand the amount of traffic on YouTube that is experienced on daily basis. If you don’t have many views, the YouTube algorithm will not prioritize your content but will do so to videos with many views. So when you buy YouTube views, your channel visibility will improve and more people will view your videos.
Basically, when you buy YouTube views, you and the seller will agree on how you want the views sent to your posts. Of cause, the number of likes sent and the duration will depend on how much you are willing to invest. However, the rate at which you want them sent will be your decision to make.
Your previous posts can help you make a better decision in terms of the best time to send them so that your videos get maximum viewership. check on your most viewed videos and observe the time that you had uploaded it. Uploading your videos that particular time, then reinforce the videos with the bought YouTube views will definitely drive more followers to you.
Create engaging content
The content you’re your video and how the content is presented speaks volumes about your brand. You may buy YouTube views and incorporate other methods of driving more traffic to your channel, but you may lose them within the first 30 seconds of your video if the content is not engaging enough.
How do you make engaging videos? The first rule is to maximize the first 30 seconds of your video. Capturing the attention of your audience is the goal here. In this 30 seconds, tell your audience what the video is about. This will make the viewer want to know more about what you are talking about.
Secondly, ensure you have an emotive face. The look of your face should coincide with whatever you are saying.
Imagine a hypothetical scenario of a comedian cracking jokes in front of an audience with an
expressionless look on their face. No matter how great the content is, it will attract very little attention.
Lastly, ensure you make eye contact with the camera. This will send an impression to your audience that you are really making the video for them. A slight smile even if it’s at the beginning of the video shows the viewers that you are excited to make that video.
Length of the video
Product marketing videos should always be short and very informative. Uploading a 10 minutes video may give you enough time to cover a lot of very informative information about your brand but remember you are interested in capturing the attention of viewers.
In your short video, look for parts that may seem boring and use your creativity to bring back the concentration of viewers back to your content. You may introduce graphics or if it fits your audience based on the subject matter that you are marketing you can crack a joke or two just to soften the atmosphere.
YouTube videos are one of the most powerful marketing tools but only if you learn how to do it perfectly. Furthermore, it’s a cheap method that will cost you only a fraction of what traditional methods will cost.
However, your effort is what will determine your success. Dedicating your time in doing research into methods that earns you more views will bare good result eventually.
If you opt to buy YouTube views, ensure you buy them from a vendor whose credibility is not questionable. You don’t want to buy YouTube views with your hard-earned money only to be given fake views that won’t help you achieve your goal.
Let someone who has used the service before recommend to you a vendor who you can trust or rather take a moment and do a simple online research. You will get several vendors that you can buy the YouTube views from. Checking them comprehensively will definitely leave you with the best option. This will ensure their services don’t disappoint you.